Making Money With Blogs
Many people today are looking for ways to make extra money. Many people are also looking for something to replace the career they are currently in but don’t want to quit their job. There are also people who have lost their job and need to make money NOW! These are all examples of income needs that blogging can fulfill.
There are several ways to make money as a blogger or content artist from blogging. They include advertising, RSS advertising, sponsorship, affiliate programs, digital assets, blogging networks, business blogging, non business blogging, merchandise sales and blog flipping.
Advertising programs may include things such as text link ads and Google adsense. This is a revenue source that comes from advertiser based revenue sharing. There are several methods that are used for compensation. The main three are CPA or cost per action, CPC cost per click or CPM cost per mille. CPA is an online pricing model that where the advertiser pays for each specific action or sale. CPC is a model that websites use when the advertiser pays the host based on the number of times the ad is clicked. This is usually used when advertisers bid on keywords for search engines. CPM is when the publisher makes the ad available on the website. Compensation is based on the number of times the page that contains the ad is viewed.
RSS Advertising is advertising embedded in RSS feeds. This is an area that is just getting started but seems to be growing. The thing that is attractive is the growth in RSS feeds. People today want information on the go and just in time RSS feeds fills that niche.
Sponsorship by advertisers has become more common. There are programs where a sponsor pays the content artist in return for favorable content. These are also called sponsored conversations. There are also “adopt a blog” programs where content artists take over and manage abandoned blogs. The sponsor pays the cost of maintaining the blog while the content artist continues the labor and day to day maintenance.
Affiliate programs are another method that a business provides rewards or compensation for visitors, customers or referrals that are brought to the business by the affiliates’ marketing efforts. The four core players in the industry. The merchant, the network, the publisher and the customer are the main four core players. Examples of the larger affiliate programs are Amazon, Linkshare, and Clickbank.
Digital assets are a popular method of revenue generation. Digital assets are things like the sales of books, courses and tele-seminars. These can be based on any number of topics and media sources. There are also several different methods of distribution that are available. This is a revenue stream that looks like it will continue to increase in the future.
Blogging networks are beginning to appear at an increasing rate. This is where content artists receive compensation by blogging or writing for and with other content artists. Payment models will vary with the topics and the networks. Larger blogging networks are not as easy to start with but there are plenty of smaller networks that are looking for writers or content artists. Writing for a network has advantages in the areas of promotion, administration, reduced cost and SEO as well.
Non blogging writing opportunities are becoming a popular income stream. Businesses like magazines, newspapers and non blog websites are looking to contract bloggers for their writing needs. This is usually an example of someone with a mature blog that someone has seen and liked their work. Some content artists have also published books.
Businesses are seeing the need for internal staff to manage their blogging needs. This is sometimes also done by outside consultants. These consultants will manage several blogs for different companies.
Flipping properties in real estate is well known. Flipping blogs works on the same principle. Content artists spend the time to take a distressed property, blog, or build a new one from scratch. They will then have to developed and nurtured blogs to a point where they have grown in page rank and value. They have been approached to sell the blog. This also happens when someone has a group of blogs that are tied together in some way and are sold as a package.
The selling of merchandise can be another method of income generation. Content artists sell t-shirts, cups, etc to make a few extra dollars. These products can be branded to your site or to promote your favorite team or hobby. These methods don’t always have a large degree of success but everything can add up.
There are other ways that are becoming available every day. The true content artist is going to be aware of these opportunities and integrate as many as possible into their blog as possible.The true content artists should work to stay abreast of these opportunities.
Discussions about making income with blogs is something that Mark Talbot has been involved in for several years. He has been involved in internet businesses for over 10 years at different levels.
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